Terms of Service

These Terms of Service ("Terms") are a contract between you and Appeeky ("Appeeky", "we", "us"). They govern your access to and use of appeeky.com, the Appeeky REST API, the Appeeky MCP server, the mobile and desktop apps, the AI co-founder, documentation, and every other service we provide (together, the "Service").

By creating an account, generating an API key, installing an app, or otherwise using the Service, you accept these Terms and our Privacy Policy. If you use the Service for a company, you confirm you have authority to bind that company, and "you" means the company.

If you do not agree, do not use the Service.

Appeeky helps mobile app teams monitor and improve store performance: rankings, keywords, reviews, downloads, revenue, ads, competitors, and growth workflows. Features, quotas, and credits vary by plan and by surface (web, API, MCP, desktop, mobile).

We may add, change, or remove features. If a change materially reduces a paid feature during a term you already paid for, you may cancel and receive a pro-rated refund for the unused period.

You must provide accurate information and keep it current. You are responsible for everything that happens under your account, workspace, and API keys, whether or not you authorised it, until you tell us the credential was compromised.

Keep API keys, service-account files, and session tokens confidential. Do not embed a secret API key in a client-side application, public repository, or shared prompt. Rotate a key immediately if you suspect exposure.

Workspace owners can invite members and assign roles. Owners are responsible for their members' use of the Service.

Some features require you to connect third-party accounts such as App Store Connect, Google Play Console, Apple Search Ads, RevenueCat, Meta Ads, TikTok Ads, Slack, Notion, or GitHub. You represent that you are entitled to connect each account and to let Appeeky retrieve data and, where you enable it, take actions on your behalf.

You remain responsible for complying with each platform's developer agreement and API policies. If a platform revokes access, the related features stop working and that is not a breach by Appeeky.

We store credentials encrypted and use them only for the features you enable. You can disconnect at any time, which deletes the credential.

Paid plans are billed in advance, monthly or yearly, through Stripe. Prices, credit allowances, seats, and limits are shown on the pricing page and at checkout and form part of these Terms.

Credits are a metering unit, not money. They reset at the start of each billing period, do not roll over, are not refundable, and are not transferable between accounts. Usage beyond your allowance is either blocked or billed at the overage rate shown on the pricing page, as your plan states.

You may cancel at any time from the dashboard; cancellation takes effect at the end of the current billing period. Except where these Terms or the law say otherwise, payments are non-refundable.

If a payment fails we may retry, downgrade the workspace to the free tier, and eventually suspend it. Taxes are added where required.

Free trials and free tiers can be changed or withdrawn at any time. One free workspace per person or company; creating additional free accounts to multiply allowances is a breach of these Terms.

The Appeeky REST API and MCP server are made available to help you build internal tools, agents, and workflows for your own apps and your own analysis. Subject to these Terms and your plan, we grant you a limited, non-exclusive, non-transferable, revocable licence to call the API and MCP server with your own key.

Each plan has a monthly credit allowance and, on endpoints that fan out to the app stores, a per-key burst cap measured per minute. Requests that exceed the burst cap receive an HTTP 429 with a Retry-After header and are not charged. You must honour Retry-After and back off; retrying a 429 immediately, retrying a 404, or running parallel workers to defeat the cap is a breach of these Terms.

Access must go through the documented API or MCP server with a valid key. You may not scrape appeeky.com, the dashboard, or any Appeeky-rendered page, and may not bypass, probe, or reverse engineer our rate limiting, authentication, or metering.

You may not use the API or MCP server to:

• Build, populate, or refresh a database, dataset, index, or cache of Appeeky data that serves people outside your own organisation, whether free or paid.
• Offer app-store intelligence, ASO, keyword, review, or market data to your own customers, users, or the public, whether directly or through an AI product that answers with our data, unless we have signed a separate data-licence or reseller agreement with you.
• Bulk-download the catalogue, for example by iterating over charts, categories, or ID ranges, beyond what is needed to analyse the apps you are tracking.
• Train, fine-tune, evaluate, or benchmark a machine-learning model on Appeeky data or outputs.
• Build a product that competes with Appeeky using Appeeky data or outputs.
• Share a key between organisations, sell or rent access, or act as a proxy for third parties.
• Remove or obscure attribution, or present Appeeky data as your own original data source.

A "large" or "enterprise" credit allowance is sized for a team analysing its own portfolio at high frequency. It is not a licence for bulk extraction, and a plan's credit count never overrides the restrictions above.

If you want any of the uses listed above, email hey@appeeky.com. We offer data-licence and reseller agreements with explicit volumes and attribution terms.

MCP clients (for example Claude, Cursor, or your own agents) act under your key and your responsibility. Automated agents must respect the same limits as a human user of your account.

In addition to section 6, you agree not to:

• Use the Service for unlawful, fraudulent, deceptive, or harmful purposes, including manipulating store rankings or reviews, or violating any platform's rules.
• Attempt to gain unauthorised access to systems, accounts, keys, or data belonging to Appeeky or anyone else.
• Overload, disrupt, or degrade the Service or the third-party services it depends on, or cause Appeeky's access to a store or platform to be throttled or blocked.
• Upload malware, or content that infringes intellectual property, privacy, or other rights.
• Use AI features to generate content that is illegal, defamatory, or that impersonates a real person or company.
• Use the Service to send unsolicited messages, or to post reviews or social content on behalf of accounts you do not control.
• Publish app pages, changelogs, or other content through Appeeky that violates the law or the rights of others.

Your data. You own the data you upload and the data retrieved from platforms you connect ("Customer Data"). You grant Appeeky a licence to host, process, display, and back up Customer Data to provide the Service, to compute aggregated and de-identified metrics that cannot identify you or your apps, and to comply with the law. We do not use Customer Data to train models.

Appeeky data. Rankings, keyword volumes and difficulty, revenue and download estimates, review analysis, competitor intelligence, AI outputs, and every other dataset or derived value the Service returns ("Appeeky Data") is licensed to you, not sold. You may use Appeeky Data internally, include it in reports and presentations for your own organisation and clients you advise, and cite it publicly with attribution to Appeeky. All other uses, including those listed in section 6, require a written agreement.

Store and market data come from public sources and licensed providers. Appeeky does not claim ownership of the underlying public facts, but it does own the compilation, estimates, models, and presentation, and those are protected by database and intellectual-property law.

The Service, its software, branding, documentation, and content are owned by Appeeky or its licensors. Nothing in these Terms transfers those rights to you.

Feedback you give us may be used without restriction or compensation.

AI features, including the co-founder, produce estimates, drafts, and recommendations. They can be wrong, incomplete, or out of date. You are responsible for reviewing outputs before acting on them and for any actions you allow the co-founder to take automatically.

AI features may be subject to separate credit types, fair-use limits, and model-provider terms. We may change or replace the underlying models at any time.

You may not use AI outputs to violate any platform's rules, for example by posting generated reviews to a store.

We monitor usage patterns, including request rates, user agents, source addresses, and the breadth of data requested, to protect the Service and other customers.

If we believe an account, key, or client is breaching these Terms, we may, with or without notice: throttle or lower the account's rate limits, reject requests from specific clients or networks, revoke keys, suspend features, or suspend or terminate the account. We will tell you why where it is reasonable and safe to do so, and where a breach can be fixed we will usually give you a chance to fix it first.

Suspension or termination for breach does not entitle you to a refund of prepaid fees, and credits consumed by abusive traffic are not refunded.

You may close your account at any time from the dashboard. On termination your right to use the Service ends, and we delete Customer Data according to the Privacy Policy retention schedule. Sections 6, 8, 11 to 14, and 16 survive termination.

The Service depends on stores, ad networks, AI providers, and other third parties. Their availability, accuracy, and terms are outside our control. Your use of a third-party service through Appeeky is governed by that service's own terms, and Appeeky is not liable for it.

The Service is provided "as is" and "as available". To the fullest extent permitted by law, we disclaim all warranties, express or implied, including merchantability, fitness for a particular purpose, non-infringement, and any warranty that the Service or Appeeky Data will be accurate, complete, timely, or uninterrupted.

Rankings, volumes, revenue and download estimates, and AI outputs are modelled from public signals and can differ materially from actual values. They are decision support, not financial, legal, or investment advice.

To the fullest extent permitted by law, Appeeky will not be liable for any indirect, incidental, special, consequential, or punitive damages, or for lost profits, revenue, data, goodwill, or business opportunity, arising out of or related to these Terms or the Service, even if advised of the possibility.

Our total liability for all claims arising out of or related to these Terms or the Service is limited to the greater of the fees you paid Appeeky in the twelve months before the event giving rise to the claim, or one hundred US dollars.

These limits do not apply where the law does not allow them, including for death or personal injury caused by negligence, fraud, or wilful misconduct.

You will defend and indemnify Appeeky and its officers, employees, and contractors against claims, damages, and costs, including reasonable legal fees, arising from your Customer Data, your connected accounts, your use of Appeeky Data outside the licence in sections 6 and 8, or your breach of these Terms or the law.

We may update these Terms. Each version has a number and an effective date and is archived. For material changes we will email workspace owners and API key holders at least 14 days before the effective date; for other changes we update the date on this page. Continued use after the effective date means you accept the new Terms. If you do not accept them, stop using the Service before that date and, if you prepaid, contact us for a pro-rated refund.

These Terms are governed by the laws of the jurisdiction in which Appeeky is established, without regard to conflict-of-law rules, and the courts of that jurisdiction have exclusive jurisdiction, except that either party may seek injunctive relief anywhere to protect intellectual property or confidential information. If you are a consumer, mandatory protections of your country of residence still apply and you may bring claims in your local courts.

Before starting a claim, each party agrees to email the other a description of the dispute and to try in good faith to resolve it within 30 days.

These Terms, the Privacy Policy, the pricing page, and any order form or data-licence agreement we sign with you are the entire agreement. If a provision is unenforceable, the rest remains in effect. Our failure to enforce a provision is not a waiver. You may not assign these Terms without our consent; we may assign them to a successor. Notices to us go to hey@appeeky.com; notices to you go to the email on your account.

Questions about these Terms, data-licence or reseller requests, and abuse reports: hey@appeeky.com.